Attracting Candidates

Advertising for candidate attraction

 

Search engine marketing

We undertake both organic and pay per click (PPC) strategies to ensure that jobs advertised through us are found in relevant searches. Crucial when you consider that 63% of candidates search online to find their next job.

Bespoke online advertising

With candidate behaviour and attraction trends shifting as a result of technological advances and social media, we ensure that our advertising packages cover these new routes to market as well as maintaining core job board coverage.

Our primary advertising package 

  • Search – job specific PPC campaign.

  • Social networking – advertising on relevant social media sites

  • Job boards – both generalist and industry specific.

  • Job specific alerts to relevant candidates on our extensive database.

  • Zen Recruitment Agency website – branded advertising and homepage exposure

To further enhance visibility of your brand and your available opportunities we can also offer:

  • Client profile – a concise, branded profile presented in the Zen Recruitment Agency website framework that is able to host up to 10 jobs.

To source niche groups of candidates, we’re also able to create and run bespoke display advertising across relevant websites, based on demographics.

Press advertising

We advertise in national, local and trade press and have strong relationships with a range of recruitment media. The volume of advertising we generate for both the press and job boards has enabled us to negotiate discounted rates which we are able to pass on to our clients.

Whether it’s candidate attraction on social media, employer branding in a trade publication or a combination of the two – get in touch to define the best approach for your recruitment process.